May 12, 2012

Founding the new Jellypods company

Posted in Corporate, Funding, News, Production, Prototyping, Registered Designs, Uncategorized at 10:18 am by Kilo

Yesterday was an interesting day –  we founded the new Jellypods company here in Germany.

The German company formation process is a little bit complicated, involving the founders, three lawyers, a notary, a tax advisor and a bank manager, as well as some initial cash.

But as of yesterday the company is officially formed in Munich, with 25,000 EUR in initial capital and the objective of trading in silicone goods:-

It has taken several weeks to figure out what is the right form – and even country – to incorporate, and needed the help of specialized tax lawyers to ensure we did not screw up any future liabilities by founding in the wrong way or in the wrong place.

Once the basic decisions were taken, the whole founding process is managed by a German Notar – a notary – who makes sure all the key legal points are fully covered during the founding, and affixes a stamp to the documents to show that the founding has been done correctly.

All this process takes several weeks and has cost about 5,000-6,000 EUR in total, plus the 25,000 EUR capital injection into the company, and of course a reasonable amount of our time.

We now have to look at a few other legal steps, like transferring or licencing the trademarks and registered designs, which were registered personally, to the operating company. More tax and legal advice required soon!

But those are largely side issues, and we hopefully can now move on with the next steps, which involve taking prototype IV to a more refined, finished product. It is getting close – not close enough, but more real with each passing day/week/month.

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March 20, 2011

Filing registered designs for Jellypods

Posted in Design, Frequent Flyer, News, Registered Designs, Trademarks, Uncategorized at 9:13 am by Kilo

This week we spent a little money (about $500) on registering the core design of Jellypods with a European Registered Community Design, also known as an RCD.

This registration, which was granted in just 3 days and is now in force, covers the look and feel of the design in 27 European countries with just one application.

A similar, but slightly more involved process existing in the USA and other major markets, and those are also in progress right now. This is a fairly simple thing to do; all you need are some good sketches of the product from a range of angles.

We’ve written before about how these kinds of simple protections, which are much simpler than utility patents, can help defend the value being created by a novel design. Another good example is the Poachpod by Fusionbrands, who have successfully defended their designs against knockoffs both in the UK and USA. It’s encouraging that these protections can be granted very rapidly, as a real utility patent can take years to be granted, leaving an inventor at the mercy of copycats.

What is fascinating about the Jellypods story is the range of new things we are learning from day to day, with the trademarking and design registration process being just one example.

February 12, 2011

Jellypods mould tooling – first technical drawings

Posted in Airlines, CAD/CAM, Design, Luggage, Materials, News, Production at 9:50 am by Kilo

Exciting news in the last couple of days: the first drawings of the mould tools have arrived from our production partner.

Those who have followed the blog for a little while will realize that a massive part of the time over the past year has been finding a production partner able to make this product.

After talking to about a dozen manufacturing firms, many of whom said that making this product was impossible, we were very lucky to find a patient, professional and thoughtful production company.

All our interactions with the excellent staff at this partner have been extremely friendly and they have been without doubt the most responsive and helpful company we contacted. It was pretty easy to award them the business, and it is really great to now start to see the production process move forward.

A Detail from the Jellypods Mould Tool Drawings

How their engineering gurus managed to get this part into production is a closely guarded secret, so we can’t post all the details, but suffice to say that moulding this little pod-like bag is a pretty tricky exercise. The design has several issues for normal moulding techniques that needed some clever thinking and we’ve really been very lucky to find a partner willing to invest some energy into solving these issues.

The really nice thing is that now those issues are solved, the door is open to an entirely new set of products beyond the basic Jellypods, and we’ve been pretty busy working up those designs in the background. More news soon!

May 9, 2010

Working on some cool stuff

Posted in Business model, Marketing, News at 7:04 am by Kilo

Some of our regular visitors have noticed a slowing down in blog content recently. Is this proportional to a falling off in effort on Jellypods they wonder?

Not at all.

In fact in the past week or so we have moved forward with some very exciting new ideas for Jellypods, which unfortunately have to remain private for now, as well as receiving quotations for initial productions from a range of potential suppliers. The website is undergoing third stage review and we are refining the design colours.

Lots of stuff going on behind the scenes, hopefully more news soon!